by Jane Macdonald, Creatologist
The way of creativity is a narrow path that is lit by our light in the darkness.

Why is Creativity often referred to as a “Way”?

Have you seen books, blogs, podcasts, or even videos

referring to “The Way of Creativity”?

Being a Creative, you have a preference for creativity… for being creative.

Being Creative is YOUR way of being

and your way of creativity is determined only by you

in partnership with your creative nature and power.

Our creative way is dependent upon one thing: 

our ability to identify problems and solve them.

When we recognise a problem,

we will always see three ways forward:

  1. invest energy into the pathway of the problem, its solution being a worsening condition (way of decreation / destruction),
  2. invest energy into the pathway of integrating the problem’s lessons, its solution being a better condition (way of creation), or
  3. invest energy into the pathway of the current state of the problem, its solution being a maintained condition (way of the status quo that combines decreation with creation, leading them to be at war with each other).

#2 is the pathWay of Creativity.

#2 is the pathway Creatives are drawn to, because it is the expression of the nature and power we have a preference for. 

Way of decreation, Way of creation, Way of creation and decreation.

The Way of Creativity is like a bow and arrow.

Shooting straight up the middle, the arrow leaves the junction where it was birthed.

With narrowly-focussed momentum, it sends us forth into a step-by-step, increasingly expansive, creative journey

that forces us to leave things behind that aren’t on our creative way,

and at the same time, integrating the lessons they gave us.

The creative way is the creative method, the creative process,

the creative state of being that creates the problem-solving, beauty-making, value-adding, expressionistic, innovative, inquiry-lead, collaborative, regenerative, wellbeing-making, change-making, transformative, (r)evolutionary,

manifestation of the target that the arrow is shooting for.

For example, when we are walking a path using all of our creative capabilities like those of vision, such as imagination, insight, hindsight, and foresight, we are walking the Way of Creativity, the way of creation. 

Living life with and through our creative natures and power is a way of being, in-forming a way of living.

The Way of Creativity is a method for leading lives and leading projects… whatever it is applied to… that is (r)evolutionary by nature and in power.

Can I create my idea?

What questions do creatives ask themselves?
What do they understand that others may not?
What is the ultimate key to their questions?

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